Rome pub supports annual event to raise awareness of prostate cancer.

Rome's Shamrock pub on Via del Colosseo is once again supporting Movember, the global, month-long initiative aimed at raising awareness and funds for the cure and treatment of prostate cancer and other diseases that affect men.

The Shamrock, which has been involved in the initiative since 2008, will be raising funds for Movember through the sale of t-shirts, according to boss Alessandro Corbellini.

With the slogan “Grow a Mo, Save a Bro”, signing up fully to Movember means growing a moustache throughout November, to help “change the face of men’s health” by encouraging public discourse about an issue that many men often ignore or do not discuss.

The rules are simple and are the same all over the world: you must be totally cleanshaven on 1 November, then grow a moustache for the duration of the month. It is forbidden to have sideburns that would turn the moustache into a beard, and handlebar moustaches should not meet at the chin or they will be considered a goatee.

The Movember movement began in Australia in 1999 before spreading to South Africa, North America and Europe, and it has strong support among the world’s rugby community, including Rome's S.S. Lazio Rugby 1927 club and, of course, the rugby-mad Shamrock.