AVIS (Associazione Volontari Italiani Sangue) is currently running a blood donation campaign aimed at reducing the annual country-wide shortfall of blood experienced in Italy during the summer period when most people go on vacation. The city of Rome is one of the worst hit during this period.

Joining in the appeal in mid June was the Pope, who urged people to donate blood to help patients in need of transfusions and organ transplants.

Available statistics released on the world blood donation day (14 June) indicate that 3 per cent of the adult population give blood but this figure is still below the WHO (World Health Organisation) recommended standard of 5 per cent of the adult population.

Donors in Rome should be between 18-65 years, of any nationality and in perfect health. Men and women can donate twice a year every three and six months respectively.

For more information on your nearest donation centre contact 06862440, ext. 4751 or www.avis.it,